Gen Z on TikTok

I did an informal survey among undergraduate students. This is not a representative sample of American youth. Before answering the question “How is TikTok affecting your peers?” they had just heard about the TikTok recommendation algorithm. Answers might have been slightly different if they had not been primed to think about the app from a business perspective.

Most of the answers were negative, both among students who use TikTok themselves and especially from students who are staying off of the app. Some answers presented both a positive and a negative reply.

Here is one of the more positive replies:

“TikTok is affecting my peers in a few different ways. On the positive side, people can learn very useful things on the app. On the negative side, it can be very time consuming. I have heard from many friends how they have wasted a lot of their time on TikTok when they could have been doing something more productive.”

Some students emphasized the social aspect:

“TikTok is one of the biggest social platforms amongst my friends and I. When we hangout, we are creating our own TikToks, but when we are apart we are able to share videos with each other. TikTok for me is a big rabbit hole that I find myself spending way too much time on.”

Also, they believe that this platform, more so than the original social networks, allow a new user to break out. “The idea that a normal, average person can post on TikTok and have a likelihood of it becoming viral is what has launched the platform.” I can see how a 20-year-old today would think Twitter is less fun because it is hard for a newcomer to get noticed.

Some students mentioned the addictive aspect of TikTok:

“I see a lot of my peers stay on the app for long periods of time. I can’t count the amount of times people say something about how they didn’t realize they were scrolling for an hour before they looked at the clock.”

“I have three friends back home who are being affected by Tik Tok in the worse way possible. All they do is watch Tik Toks all day and has even affected their sleep schedule cause they can’t put their phone down. It’s hard to see my friends sucked in the rabbit hole.”

“Personally, I have had to set screen time limits for TikTok through my phone’s settings because I can easily spend extended periods of time of the app without even realizing it; and even then, sometimes, I even override the limits I have set in place because I want to see even more content.”

The funniest line award goes to: “I personally hate TikTok and think it is rat poison.”

I wonder how the responses might have differed if I had asked a similar question to college students about TV and video games 20 years ago.

I use Twitter frequently. Maybe I spend more time on it than I should, and I don’t support as many paid media outlets as I might otherwise. Thus, the non-Twitter world is less rich for today’s college students.

For balance, here’s how Big Tech helped me in the past week. I needed to help my son build a model rocket from a kit. Some stranger kind young man had made an excellent YouTube video detailing how to make this rocket. This video really helped me, and the man should get the satisfaction of one more watch on his views count.

La Dolce Vita Economica

I thought about writing about soccer (again). I thought about writing about time management and personal production functions. I considered writing about Lebron James or how I manage multiple research projects. I thought about writing about a classic, and entirely addictive to the point of career ruination, video game. They all seem a little redundant at the moment, though, because they are all the same basic story.

One soccer manager is over-exhausting their resources because of a confluence of bad contractual incentives while another team is witnessing a renaissance in a player they essentially forced to take 7 weeks off. While so many NBA careers of the 80s evaporated in a cloud of cocaine and clubbing, Lebron James’ entire life is built around managing the only two resources whose limits are salient to his life: his body and relationship with his family. Playing baseball growing up I watched pitchers blow out their arms before they finished puberty in service to Little League glory, while modern professional pitchers are (finally) on strictly managed pitch counts to maximize their expected output.

There are two manners in which I armchair quarterback the rest of the world. One is the things in which I have just enough knowledge to be frustrated by others decisions, but no so much as to actually know what I am talking about. These frustrations are ephemeral, they flatter myself to the point of mild embarrassment upon reflection, and, if I am being honest with myself, are fun.

The other manner is resource management. These are the times when armchair quarterbacking is less fun and more exasperating because they are the moments when outsiders, with inferior levels of narrowly-applicable expertise, are often actually right. Which is not to say the knowledge that resources are being poorly managed is uniquely held by outsiders. Insiders are more often than not quite aware of the suboptimal deployment and conservation of resources, but are unable to overcome the status quo institutions, incentives, or inertia of decision-making power loci. It’s obvious to lots of people that athletes, CEOs, doctors, and congressional representatives are over-extended. What’s not obvious is how to get out of these equilibria.

When I see most attempts at self-improvement, I am generally skeptical of anything that doesn’t start with the identification of a key resource that is salient to outcomes and the options available to better manage it. Maybe its calories and how to budget them. Maybe its time and how to better partition and conserve it. It could always be money, but in general I find that money is so immediately identifiable as a finite resource and entirely fungible that people who ostensibly are managing it poorly are, in actuality, failing at managing a different resource (time, emotional energy, vices, etc) that is intertwined with financial resources.

When I see successful firms, teams, and individuals, what I most often find myself admiring is not (just) a worldly talent, but a facility with managing resources that others haven’t yet adopted or mimicked. An appreciation for sleep, a protection of time blocked for creativity, an adeptness trading low opportunity competitive minutes for higher opportunity cost moments on the biggest stages. Or even just the ability to recognize that this is the moment to savor a 600 calorie dessert with a loved one because the emotional sustenance will make it easier to walk away from three vending machine Hostess pies during the high-stress moments in the week to come.

Once you learn to manage your donut-based caloric intake, the spreadsheet of your life will be revealed before you, an endless cascade of resources to be managed and optimized. A life with the right donuts at the right time. The dolce vita economica.

The high cost of day care and demographics

When I moved half-way across the country to take a new job, I had no local support system for my 2-year-old. Putting him in a full-time day care was the plan. I wanted a day care center with a good reputation that is located near work and home. My story, like so many others, includes phone calls and long wait lists. At first, it was hard to understand how I could be willing to pay for a service and it could just not exist.

Opening a large daycare center is risky. Who wants to take that risk? I joked that I’d quit my professor gig and start a daycare in response to the huge demand. Of course, I did not. Fortunately, I don’t live in one of the American counties that lost population over the past ten years.

The WSJ on demographics describes this situation in a shrinking county:

In Lincoln County, Kan., pop. 2,986, about 40 miles west of Salina, Kan., economic development director Kelly Gourley set out to build the county’s first day-care center not run out of someone’s home. A child-care shortage was making it difficult to work and raise children, she saw. The town’s handful of in-home daycares were the only options, and they tended to come and go.

Ms. Gourley estimated it could cost as much as a half-million dollars to build the facility, and she didn’t think it could weather fluctuations in demand. “In a rural community, you lose one kid and you might be in the red all the sudden,” she said. She shelved the plan and instead is working to increase the supply of in-home caretakers.

Allison Johnson, a 32-year-old nursing home speech pathologist, grew up in Lincoln County and hoped one day to have three children. She no longer thinks that is feasible after she had to wait a year to get an in-home daycare spot when her first child was born. Now she and her husband, who owns a residential-construction business, are trying to figure out how they would juggle having a second child.

Her father, a farmer, watches her son, now 2, when her in-home daycare provider isn’t available. But he and her brother are in their busy season, and “they’re not going to be able to do anything but throw him in the tractor.”

There are attractive economies of scale for day-care centers. This economic fact is part of the reason that young people are leaving rural areas, which in turn makes it harder for rural areas to support services for young families.

There has always been a huge amount of value created at home within families that is not fully captured by GDP. As more childcare is moving to the formal market, we are starting to see just how valuable those services are that used to be provided in the family.

Whatever your views on the matter, it’s not surprising that politicians are talking about subsidized day care.

Allowing for flexibility through policy moves like vouchers and de-regulating in-home daycares is important. Some communities can’t support a day-care center facility, like the one in this article. I think the if you build it they will come philosophy, if applied too widely, would be hugely expensive and not efficient. On the other hand, there could be situations in which more day care would be provided if the local government would take on some of the risk currently faced by entrepreneurs.

Markets in Everything for Christmas Decorating

Last year I blogged about a service to create your kid’s school Valentine’s cards.

Now, the temperature in Alabama has dropped to a chilly 71 degrees and the pumpkins are out. It’s time for parents to start worrying about who is going to create holiday magic at home.

You can pay someone to do this. An enterprising local has already posted this in a neighborhood group.

Creating holiday magic is a wonderful thing. There are huge positive externalities to even a simple string of lights around your front door. I love it. Creating the magic is also a lot of work. As someone who is forever swamped at work and has already booked three weekend work trips for Fall 2021, my willingness to pay for this service is positive. (I can’t afford this particular service, nor do I need my Christmas tree to look like the one in her picture.)

The rich have always had extra hands to manage their estates. I have a feeling that the percent of households for which this might be a paid service is expanding. There are women in the comments asking this crew to come over.

Tyler Cowen, Talent Curator

Everyone else at EWED has been too classy (or earnest?) to post it, since it would implicitly be bragging.

But I’m home with a quarantined kid today and need the win. So here is biotech founder Tony Kulesa‘s article on how Tyler Cowen is the Best Curator of Talent in the World.

Highlights:

Tyler has identified talent either earlier than or missed by top undergraduate programs, the best biotech startups, and the best biotech investors, all without any insider knowledge of biotech. In comparison, Forbes 30U30, MIT Tech Review TR35, or Stat Wunderkind, and other industry awards that highlight talent are lagging indicators of success. It’s hard to find an awardee of these programs that was not already widely recognized for their achievements among insiders in their field. The winners of Emergent Ventures are truly emergent. 

What explains Tyler’s ability to do this?

1. Distribution: Tyler promotes the opportunity in such a way that the talent level of the application pool is extraordinarily high and the people who apply are uniquely earnest

2. Application: Emergent Ventures’ application is laser focused on the quality of the applicant’s ideas, and boils out the noise of credentials, references, and test scores. 

3. Selection: Tyler has relentlessly trained his taste for decades, the way a world class athlete trains for the olympics. 

4. Inspiration: Tyler personally encourages winners to be bolder, creating an ambition flywheel as they in turn inspire future applicants.

This seems right as far as it goes, and there is more depth in the article, but there has to be more to the story than we can see from the outside. Luckily Tyler has said he is writing a book on identifying talent.

Selectivity and Selection Bias: Are Selective Colleges Better?

If you have ever been through the process of applying to colleges, you have almost certainly heard the term “selective colleges.” If you haven’t the basic idea is that some colleges are harder to get into, for example as measured by what percentage of applicants are accepted to the school. The assumption of both applicants and schools is that a more selective college is “better” in some sense than a less selective college. But is it?

In a new working paper, Mountjoy and Hickman explore this question in great detail. The short version of their answer: selective colleges don’t seem to matter much, as measured by either completion rates or earnings in the labor market. That’s an interesting result in itself, but understanding how they get to this result is also interesting and an excellent example of how to do social science correctly.

Here’s the problem: when you just look at outcomes such as graduation rates or earnings, selective colleges seem to do better. But most college freshmen could immediately identify the problem with this result: that’s correlation, not causation (and importantly, they probably knew this before stepping onto a college campus). Students that go to more selective colleges have higher abilities, whether as measured by SAT scores or by other traits such as perseverance. It’s a classic selection bias problem. How much value is the college really adding?

Here’s how this paper addresses the problem: by only looking at students that apply to and are accepted to colleges with different selectivity levels, but some choose to go to the less selective colleges. What if we only compare this students (and of course, control for measurable differences in ability)?

Now this approach is not a perfect experiment. Students are not randomly assigned to different colleges. There is still some choice going on. But are the students who choose to attend a less selective college different in some way? The authors try to convince us in a number of ways that they are not really that different. Here’s one thing they point out: “nearly half of the students in our identifying sample choose a less selective college than their most selective option, suggesting this identifying variation is not merely an odd choice confined to a small faction of quirky students.”

Perhaps that alone doesn’t convince you, but let’s proceed for now to the results. This chart on post-college earnings nicely summarizes the results (see Figure 3 in the paper, which also has a very similar chart for completion rates)

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Have you heard about Human Capital?

While writing a paper recently, I was reminded of the importance of economic modelling.

Macroeconomic models are fun to rag on – everybody does it. But all economic models help us to express our understanding of the world clearly and help us to be specific when the temptation to hand-wave is strong. After all, a model is just a fancy way of saying “a system of logic”.

The paper linked above is several revisions in. What you don’t see are the mistakes that my co-author and I made along the way and the vagueness that we had to resolve. An earlier version of the paper simply stated that deaf people were endowed with less human capital than people who could hear. So far so good. But then we said that it was ambiguous who, the deaf or the hearing, would ultimately have more human capital after making additional human capital investments.

But this is not the case!

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You Shouldn’t Be Writing (All the Time)

Many people get the idea that they should be working all the time. Certainly many academics do, which for us means a continuous internal reminder that “you should be writing”.

I thought this way in grad school but I don’t anymore. I now almost never work on nights & weekends, and often not on afternoons. Yet I get just as much work done, maybe more, and I’m much happier about it. How can this be?

This post from Ava provides a great explanation. Its very short and you should read it, but I think it illustrates best through its literal illustrations:

Today is a good example. I’m writing this at noon, having just finished the revisions requested by a journal after 3 hours of solid work. Now, rather than start revising the next article & doing a bad job of it, I’ll take the rest of the day off. Real original thought is hard- I know I can do it for about 3 hours on a typical day, I have no one to impress by pretending to work longer, and one way or another the output will speak for itself. As remote work grows, this ability to do the real work and then stop rather than fill time “working” should be available to more people outside of academics.