This is an update to a previous post that I did on per-capita real consumption in 1990 vs 2021. As of 2021, we still weren’t sure after the pandemic what was transitory vs structural, and it was unclear whether incomes would keep up with inflation. We now have three more years of data through 2024. News flash: We’re even richer.
I like to use the BEA real quantity indices. Those track what is actually consumed in volumes rather than by deflating total spending by price indices. Divided by population, we can calculate the real quantities of goods and services that people actually consumed per capita.
Even after the pandemic policies have settled down, we are still SO MUCH RICHER – and even richer than we were with all of the pandemic-related stimulus. The worst consumption category since the pandemic has been food and beverage for off-premise consumption, and that is *up* 4.6% since 2020, increasing 31% since 1990. So, while I understand that people can’t enjoy the the low prices of yesteryear, we are still better off in that category than pre-pandemic. In the other categories, everything is awesome.

Since 1990, our consumption of communication services has risen 332%, our houses are 254% better furnished, and we have 118% greater quality-adjusted clothing consumption. All of this is already adjusted for inflation and is per-capita. Since the pandemic, these numbers are still up by 20.4%, 9.8%, and 31.1% respectively. People didn’t like the post-pandemic inflation. I get that. But these improvements in average consumption are mind boggling.
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